Long-term resident, former business owner and Homecare volunteer Jo-Anne O'Donnell has announced that she will be running for council, after considering it for more than a year.
Mrs O'Donnell has lived in Esperance for more than 40 years, being heavily involved in the local community.
Mrs O'Donnell credits her time as secretary for the Esperance Ratepayers Association with giving her invaluable insight into the issues that most concern residents.
Should she be elected, Mrs O'Donnell said she would be looking at ways to promote and advance tourism in Esperance, address the planned rate rises and undertake greater community consultation on a number of issues.
"I know it's an important position for the community and I did not take the decision to stand lightly," she said.
"I'm a good listener and community consultation is of the utmost importance to me.
"What I'm hearing is about rates - people are hurting.
"I want to know what the people would like to see done, and that comes down to a deep respect for the community."
While acknowledging her deep ties to the Friends of the Esperance Tanker Jetty group, Mrs O'Donnell assured electors that, should she be elected to council, she would vote based on what the majority of the community wanted.
"Some 8,000 signatures were presented back in 2016 [to save the Esperance Tanker Jetty], and shouldn't have been ignored, but what do the people of Esperance want now?," she said.
"That is what is important and it is vital to expedite the process so that the town can once again enjoy the pleasure of having a jetty in our lovely bay.
"For me, history is very important and must be protected, which is why we have a Heritage Council which lists historical landmarks to provide protection.
"People travel all over the world to visit and admire historical sites, and it's very rare that one is allowed to be deliberately demolished.
"But again, it's about what the community wants. I need to represent what the community want."
Ahead of the election on October 19, Mrs O'Donnell encouraged electors to get involved in the democratic process.
"Every community member deserves to be heard and a big part of the local government elections is taking part in the democratic process," she said.
"Vote for me, and I'll do the best job for you.
"Let's work together to make this remarkable town an even more remarkable place to live."